Meet the founder

    Felix Baier

    Founder and owner · Longevity and performance advisor

    I'm Felix, founder of StoaVita. Not a doctor, not a therapist, but someone for whom a healthy lifestyle was never a conscious decision ; it was simply a given.

    The name StoaVita joins Stoa, the philosophy of inner strength, and Vita, the Latin word for life.

    Felix Baier, founder of StoaVita
    17+
    years of dedicated sport
    4x
    CrossFit Quarterfinals
    2nd
    place at Hyrox
    Top 1.5 %
    worldwide in CrossFit competition (Rx, men)
    12
    years in industry & leadership
    Felix Baier lifting a barbell during a CrossFit competition
    In my own words

    For more than 17 years I've been a dedicated competitive amateur athlete. It started with martial arts : years of Muay Thai and Wing Tzun taught me discipline, body awareness and mental toughness.

    That turned into CrossFit, with competitions like the Fitness Bundesliga, German Throwdown, Hyrox and international team events in Switzerland and the Netherlands. At some point my focus shifted : from performance to longevity. The question was no longer how I get faster, but how I stay healthy until my sons are grown.

    The system that doesn't help you

    At the sports institute of the University of Tübingen I took a VO2max test. The result was strong, but the doctors asked why I was doing this at all, I was fit after all. My family doctor at the time advised me against a comprehensive blood panel. After all, I was healthy. That is when it became clear to me : our system is not a health system, it is a sick care system. It only reacts once something is broken.

    Your health deserves more than a routine blood test and a „you are fine, you are fit“.

    Frustration turned into expertise

    So I took matters into my own hands. Hundreds of hours of podcasts and lectures, plus countless expert talks and interviews. But listening alone was never enough for me : I took notes, tracked down the primary sources that were cited and read the original studies myself. Together with my wife Jessica I spent years digging into longevity research, working through peer-reviewed studies and testing every insight on myself before passing it on.

    Your best self. For life.

    StoaVita brings it all together : blood diagnostics, performance testing, training programming, nutrition, supplementation, recovery and sleep. From a single source, evidence-based, at a fair price.

    I do not make diagnoses and I do not treat illnesses. What I do : I read your values, put them in context, show you where you stand and give you a concrete plan. Blood draws are handled by certified laboratories such as Synlab, performance testing runs in cooperation with CrossFit Tübingen.

    And most importantly : you are not on your own. I do not hand you a report and wish you good luck. I walk the path with you, explain every step, answer your questions and adjust the plan when things change. Exactly the guidance I would have wanted back then.

    Where it comes from

    Lived, not read about.

    Everything I pass on I have tried on myself first. These are moments from competition and from training.

    CrossFit Quarterfinals Tübingen
    CrossFit Quarterfinals Tübingen
    Hyrox, 2nd place
    Hyrox, 2nd place
    German Throwdown, team Strohhutpiraten
    German Throwdown, team Strohhutpiraten
    Fitness Bundesliga Tübingen
    Fitness Bundesliga Tübingen
    Felix and Jessi, Fitness Bundesliga
    Felix and Jessi, Fitness Bundesliga
    Felix and Nik, CrossFit Tübingen
    Felix and Nik, CrossFit Tübingen
    How I work

    Three principles.

    Foundation

    Grounded in science

    Your strategies are based on current findings from longevity research and evidence-based methods.

    Attitude

    Mental strength

    Inner clarity and resilience alongside your physical capacity, inspired by stoic philosophy.

    Perspective

    Holistic

    We look at body, mind and lifestyle as one unit for lasting health and vitality.

    Shall we look at your values?

    A free initial conversation, no obligation. We look at where you stand and what would actually be worth measuring.

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